LBF

Following the success of their beer sales, the L.B.F. group called on the DODA.A agency to design physical points of sale. After Pigalle and Bordeaux, a new beer bar has opened on Rue St Maur in the lively 11th arrondissement of Paris.

The world of brewing and the industrial facilities required for beer production were the starting point for our proposal for this new bar, which has already become a cult favourite.

At the same time, L.B.F. asked David-Olivier DESCOMBES to design a new Taproom concept, a place dedicated to tasting the brand’s beers accompanied by tapas.

The concept, based on the combination of local raw materials and the brand’s graphic codes, was implemented by the agency on Rue d’Enghein in the 10th arrondissement and Rue d’Aboukir in the 2nd arrondissement of Paris.